Last edited on 09/18/2021
A keyword is a word or a string of words that someone uses to find something on the web. You want your site to be the one that pops up when someone types in that particular keyword into a search engine. If there are several sites that pop up, you want the one with the most relevant content to be the one that gets selected by the viewer. That’s where you, as the website publisher, insert your own judgment as to what is the most relevant and useful website to send the viewer to.
The number one rule for getting traffic to your website is to make your website easy to find when someone does a search on the major search engines. One way to do this is to use long-tail or broad match keywords. Don't worry about running out of ideas, because the search engines will provide you with millions of ideas.
Keyword destiny is an indicator of the number of times the selected keyword appears on the webpage. Avoid excessive use of keywords, injecting them in an unnatural manner, excessive word repetition. Using these poor tactics will likely get your site rejected or even flagged as fake or spam by the search engines. Your goal should be to natural sounding content.
The accepted standard for keyword density is very low in measure, between 1% - 2%. To rank in the search engines you should keep your keyword density under 2%. A good general practice is to limit keyword density to once or twice per 100 words.
Custom Cloud Creations takes very simple steps to check the density. We first place the content into a word processing program. We then perform the word count function. That gives the number of times you have used the keywords on the page. Custom Cloud Creations uses the total word count for the page and the total number of keywords you can now estimate with the keyword destiny.
To make a decision on what terms you should target, you need to find out what terms are searched more regularly. Custom Cloud Creations uses keyword suggestion and tracking tools. Both of these types of tools are ideal for this job. We also cover the basic outlining principles to create a site with valuable content, products, or services.
Custom Cloud Creations places primary and secondary keywords within the first twenty five words in the page content and spread them evenly throughout the document. We use the keywords in the right fields and references within your web page, such as the title, meta tags, headers, etc.